Workcation 2017




Oh I'm so sad to see Workcation 2017 behind me. Do you ever spend so long counting down to something exciting, and then it feels like it's here and gone before you know it? And then you have that "crap, what do I look forward to now" feeling? Yeah? Ok good, then I'm not alone.

We did this last year and I felt like all the stars aligned to make it happen, but I had my doubts that we'd be able to make it happen again. If you think about it, it's nearly impossible to coordinate the schedules of 11 people. Especially when you take into account the fact that we're all small business owners, more than half of us are mothers, and a handful of us also work full-time jobs. Well, by some miracle, we worked it out...and it was incredible.

We rented the same adorable beach house in Oceanview as last year and once again brought far too much food and wine to get us through two nights and three days. We took full advantage of the natural light in the house and styled some fun flat lays and headshots for each other before parading down to the beach for more in the sunshine. We lucked out with some seriously gorgeous weather and all wished we could have stayed longer to keep enjoying it.





We even got reallllly fancy this year and booked a private chef to come cook us dinner our last night in the house. It was SUCH A TREAT and definitely something I think we'll all agree to do every year moving forward. It was awesome to not have to interrupt our workflow to cook {or do the dishes}, but not have to depend on pizza for dinner either! Brian KILLED it in the kitchen!




We played some really fun games this year that had us all in total giggle fits. Heads Up, Code Names, and LCR may be my new favorite games to play. Did I mention I WON the first game of LCR?! 





There were two big moments that really hammered it home how much I love these ladies and how thankful I am to have each of them in my life. While we were taking headshots on the beach, we each ended up jumping into a few quick snaps with "our people". This group of wonderful women consists of quite a few smaller groups that just love each other to the core. It was because of all these small groups that we all came together to be friends in the first place. So it was super special to see us each take a minute to honor those friendships as well. I think it was Erin who kept saying that watching each of us love on our people made her want to cry. And she was so right.








 Another moment was during our round table discussion. Every time someone presented something to the group, they had the eyes, ears, and hearts of 10 other people focused solely on them and what they had to say. We had the best time talking through our struggles together, offering sound advice, wiping each other's tears, and laughing wholeheartedly at each other. You just don't get that kind of commitment from people every day. It was heartwarming and powerful to watch my people be so invested in each other.



The whole weekend was just so genuine. I think that's probably the best word I can think of to describe these friendships I've been blessed with. I really don't know what I did to deserve having them in my life. But every day I thank my lucky stars for their friendships, their wisdom, and the constant belly laughs they give me.

Until next year ladies! xo

Thanks to all the photogs of the group for the awesome/entertaining pictures. Feel free to check out all my ladies and give them all some love!

Elizabeth Henson Photos //  Christina Barnum Photography  //  Alison McPherson, Real Estate Professional  //  Ro & Co Designs  //  Waters Edge Design  //  Heidi Calma Photography  //  Erin Ammons Photography  //  Crystal Belcher Photography  //  Angie McPherson Photography  //  elovephotos

Motivation for the Small Business Owner



So every now and then, I get a little overwhelmed by this whole small business ownership thing.  It can be exhausting and terrifying and absolutely downright wonderful, all at the same time.  I’m lucky enough to have the most incredible friends in my life that cheer me on and help talk me down when I let the pressure get to me.  But sometimes I need to hear a few encouraging words from someone I don’t know.  Don’t ask me why….it just helps me to feel a little better.

So, sometimes I turn to Pinterest to find some inspiration and motivation.  To help turn my way of thinking around and make myself feel better when things get crazy and overwhelming.  Seriously what did we do before Pinterest?  I figured I’d share a few of my favorite quotes I’ve found recently to help cheer on any of you small business owners that might be feeling the same way.

“Don’t let small minds convince you that your dreams are too big.”
As small business owners, we’ve taken a leap of faith to conquer our fears and achieve our big, wild, scary dreams.  And some people in our lives may not understand.  Whether they mean well and are concerned for our well-being or are just plain jealous of our successes….they just don’t get it.  And instead of supporting us, they tell us that we’re crazy for pursuing our dreams.  They list all the reasons we’re going to fail.  They try to convince us to give up and take the safe route.  When that happens to me, I do my best to remember this quote.  I thank the person for their concern, and then I move on….with a bigger motivation to prove that person wrong.  Because nothing feels sweeter than surprising a doubter.

“Entrepreneurship is living a few years of your life like most people won’t so you can spend the rest of your life like most people can’t.”
It’s a feeling all small business owners know too well.  The days spent balancing a full time job and your dream job.  The evenings that turn into early mornings at your computer.  Having to turn down Friday night plans so that you can conquer your every growing to-do list.  Right now, you’re hustling your little butt off to make your dreams a reality.  Some days it’s next to impossible to remember why you’re trying so hard.  Some days it might not seem like you’re making any sort of progress and you just want to give up.  But the reality of the situation is that all of the hustling is worth it because you’re on your way to living the life you’ve dreamed of.  It’s hard work that takes a special kind of person to accomplish.  You’re going to be your own boss, and you’ll have yourself to thank for that.  What an amazing feeling that’s going to be.  Keep chugging friend.

“Small business isn’t for the faint of heart.  It’s for the brave, the patient, & the persistent.  It’s for the overcomer.”
Not only does being a small business owner mean that you have to work hard.  It literally takes so much bravery to make a dream into a career.  It means constantly wearing your heart on your sleeve and taking every “no” as a little push to try harder.  It’s downright terrifying.  And at the same time, so gratifying.  It’s a constant feeling of knowing you’ve put all your cards on the table and you’re willing to take whatever comes at you to make your dream a success.  Small business ownership isn’t for everyone….but it’s for you.

“Entrepreneurs are willing to work 80 hours a week to avoid working 40 hours a week.”
Oh this one hits so close to home.  I currently work 40 hours a week at a job where I’m not my own boss….where my schedule is not my own and my projects & priorities are decided for me.  To say I don’t love that job would be a huge understatement.  If given the option today, I would quit that job and work twice as hard & twice as many hours on my dream job.  There would be no question.  When you love what you do, it doesn’t feel so much like work.  It feels like a labor of love.  And you would spend as many hours necessary to make it a success.

“It does not matter how slowly you go, as long as you do not stop.”
Growth takes time.  Nothing worthwhile is easy or quick.  Sometimes I get really frustrated with how long it’s taken me to build JDE into what it is today.  Did you know that next month marks 5 whole years that I’ve been growing my little hobby into the business that I dream of?  I see other people in the industry go full time in their first year all the time.  And while I’m so happy for them and love cheering them on, sometimes it’s a tough pill to swallow.  But along the way I’ve realized that if JDE is going to be everything I want it to be, it’s going to take careful planning, hard work, and lots of time.  And as long as I’m moving forward, I’m happy to keep chugging along to build a strong foundation for this dream of mine.

Christmas: Small Business Roundup



If you know me at all, you know I’ve always loved to support small businesses.  Even more so now that I’m a small business owner myself!  The impact each consumer has on a small business is just crazy.  And if I can support a local small business, I’m seriously on cloud 9.


With Christmas right around the corner, I figured now was a great time to give you a little round-up of some of my favorite small businesses, all local to Virginia.  They each offer something completely different and I’m pretty sure you could wipe out your shopping list this season by checking them out.



Water’s Edge Design

Water’s Edge Design is run by my sweet friend Julia Stancampiano.  She designs custom signs and rehabs & re-purposes antique furniture.  If you could see how her home is decorated, you’d want to move right in.  Everything is so unique, but each piece has such a classic feel to it.  I’m obsessed with pretty much everything she creates.


Whether you’re looking for the perfect gift to give, or you’ve been searching high and low for a beautiful Christmas sign to grace your own mantle, Water’s Edge Design is worth a look!





Everything Emma

My crazy talented friend Emma Hering of Everything Emma makes some of the most delectable food I’ve ever tasted.  Her sweets are gorgeous and festive, and they seriously taste like heaven.  She even has gluten free options!  I just placed my order of yummies to take to Christmas dinner and I’m so excited.  I always feel like there’s this crazy pressure when it comes to bringing dessert.  It should be pretty and taste amazing.  #notabaker


If you’re in charge of bringing sweets for dinner, or if you just want something delicious to give as a gift, contact Emma to place your order!  She needs at least 48 hours notice and she offers both classic and custom flavors!





Ro & Co Designs

One of my absolute favorite things about this time of year is Christmas cards. I love sending them just as much as receiving them.  I display the ones I receive on a Christmas wreath at home and it always makes me smile walking by the wreath and seeing all the love sent my way.  Most years I try to design my own cards to send out, but sometimes time just gets away from me and I end up buying a box of traditional cards from Target and calling it happy.  If you’re hoping to have gorgeous custom cards to send to your loved ones this year, but you don’t want to make them yourself…. you have to chat with my friend & JDE bride, Rosalie Poulin.


Rosalie run Ro & Co Designs and she creates some of the most amazing paper goods I’ve seen.  She’s responsible for all my new branding and even the JDE Christmas cards I’ll be sending out this year!



Merry Christmas & Happy Shopping Friends!